Insight to help you run your business like a boss, from a strategic copywriter known to 4x goals for large brands (King's Hawaiian, HP, and Toyota) and solopreneurs with big heart.
One of the top struggles I see for service-based small businesses is converting an interested passersby into a paying client. But here’s the thing: you don’t stick your hand out at a party and ask someone for $5k off the bat. So why ask a customer to buy from you right away? If you’re solely […]
When it comes to writing an effective Brand Story that wins your best customers and opens the door to the impact, income, and influence you were made for, your Brand Values will keep you on the right track to reach success on your terms. After all, you didn’t start a business to succeed according to […]
Today’s video starts with a story, and ends with you getting a massage. Sounds good, right? Click in for the 2nd small business trend of 2020!
The 1st small business trend to beat burnout and focus on what matters most: lead with purpose, aka start with why!