A 5’2” (on a good day) Filipina-American based in San Diego, CA, fueled by oat milk lattes, dancing to ANY beat, and lifting the voices of diverse changemakers.
With big agency experience under my high-waisted jumpsuit, these past 12+ years growing household Brands and small businesses with BIG heart have shown me:
Your Brand Story is your #1 tool to RALLY PEOPLE around big vision and effect the impact you, and you alone, can make.
So grab your cup and let’s chisel away at yours. The world is WAITING for your voice.
Write your Brand Story (and become your own best copywriter) in our bi-annual group Mastermind.
Magnetize your message to be the industry leader you are through our done-for-you service.
An espresso shot of help unleashing the strategy and storylines to set your Brand apart.
Courtney T., King’s Hawaiian
“She changed the way we interact with our fans.”
Ché told our Brand Story with heart.
PIA B., CURATE WELL CO.
“Heck yes I would [recommend hiring Ché]. What I would say is: you won’t find anyone better. Both in terms of knowledge and skill, and also interpersonal support. Ché is your only option if you’re looking to market your business mindfully, and in a modern world where breaking the rules is a must to stand out.”
YOU WON’T FIND ANYONE BETTER.
SAM M., MOSTRA COFFEE
"Ché is a positive force of joyful energy and sunshine. She is an absolute pleasure to work with. At the same time, she brings an intense focus and organization to the process and doesn't waste your time, and doesn't allow you to waste your time with her. Her organizational ability and professionalism are top-notch and an amazing experience in and of itself."
EVERY MINUTE IS DEVOTED TO MAXIMIZING AND DELIVERING ON RESULTS.
A wellspring of innovation and insights to help you build a Brand that lasts, from your favorite Brand Story Collaborative known to 4x goals for household names and small businesses with big heart.